Friday, July 1, 2011

Mid year review for 2011, part three:
Naughty vs. Nice numbers


The percentages of nice stories to mean ones actually improved in several magazines since the last count three months ago, but the basic standings remain the same. Here the Only Ten Magazines are ranked from nicest to meanest, with the most recent percentages and what those percentages were at the end of March. (Both the current numbers and the March numbers are based on starting dates of January 2010.)
  1. OK! 68% unchanged
  2. People 65% up from 61%
  3. Us Weekly 53% up from 50%
  4. Weekly Life & Style 51% up from 50%
  5. In Touch 34% unchanged
  6. Sun 28% up from 23%
  7. Star 22% unchanged
  8. Examiner 15% unchanged
  9. Globe 11% up from 10%
  10. Enquirer 10% unchanged

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